We use organic cotton because it’s naturally breathable, soft on skin, and grown without harsh chemicals. It’s a comfortable choice for everyday wear and gentler on the planet.

Yes — our bras and underwear are designed to fit true to size, based on standard sizing guidelines. We recommend starting with the size you typically wear. If you’re between sizes or prefer a specific feel, you can size up for a more relaxed fit or choose the smaller size for a snug, supportive feel. For the most accurate match, you can also use our size guide or fit quiz.

If you prefer a more relaxed feel, size up for extra comfort and ease. If you like a snug, supportive fit that stays firmly in place, choose the smaller size. Both options work — it simply depends on how you like your essentials to feel.

Once your order is placed, we begin processing it right away to get your beauty essentials to you as quickly as possible. If your order hasn't shipped yet, contact us immediately we'll do our best to catch it in time.

If it’s already on its way, no worries. You can still return it once it arrives. Our return process is simple, and domestic returns are always free.

If your order hasn't been packed or dispatched yet, we may be able to update your delivery address. Please get in touch with our customer support team within 12 hours of placing your order.

Whether it's a product question, shipping concern, or you just want to sayhi we’re here for it. Fill out our contact form and our customer care team will respond within 24–48 hours (excluding weekends).

From London to Lisbon, we’re here to deliver your glow. At checkout, you’ll see the most up-to-date list of countries we serve. If your region isn’t listed yet stay tuned. We’re working hard to bring Beautify to more beauty lovers around the world.

We ship fast, so you can start glowing sooner.

• 3–5 business days
• Available on eligible orders
• Varies by location—estimated at checkout
  

Once your order ships, you’ll receive tracking details via email so you can follow it every step of the way.

Enjoy free domestic shipping when your order total reaches £40 or more. For all other orders, shipping costs are calculated at checkout based on your location and delivery speed.

While rare, delays or delivery issues can happen. If your tracking hasn’t updated or your parcel hasn’t arrived within the estimated time, just reach out. We’ll work with the courier and make things right as quickly as possible.